Associate Digital Merchandise Manager
As an Associate Digital Merchandise Manager, you will be a strategic partner leading product catalog merchandising strategy, governance, and syndication. Utilizing product and project management tools, you will facilitate growth across global sites and deliver a multi-platform customer experience.
Responsibilities:
What Your Impact Will Be:
- Support the Head of eCommerce & Director in achieving annual goals with an emphasis on site and product authoring for multiple global sites.
- Serve as a flexible resource for trade teams and cross-functional partners, including marketing, buying, and creative teams.
- Build strong relationships with executive leadership as a credible business partner.
- Serve as the expert for Lovisa site authoring and relevant inputs, including workflow optimizations, translation processes, technology expertise, and data fidelity.
- Gain comprehensive knowledge of eCommerce strategic objectives, priorities, customer experience, decision-making processes, and KPIs.
- Assist in preparing and presenting digital eCommerce decks and other presentations as needed.
- Ensure that product comps and content, including assets, videos, and product copy, are tracked and provided by the team by due dates.
- Support business by planning content for new launches and promotions that support omni-channel efforts. Update and maintain the Global Trade Planner to reflect all Lovisa priorities.
- Outline homepage content, including priority messaging, secondary messaging, value ranking, and category support breakout.
- Pursue opportunities to ensure maximum homepage/category page exposure and EDMs.
- Monitor churn risk and make recommendations for linking and messaging to support products or categories specific to at-risk customers.
- Maintain and guide navigation optimization and personalization for desktop and mobile using relevant resources (e.g., GA4, Clarity, and Cart) to enhance customer experience.
- Act as a crucial partner of the UX and UI Team to identify and prioritize A/B testing opportunities to advance Lovisa’s PDP/PLP and navigation content strategy.
- Continuously define and deploy operational efficiencies to support key business objectives and automation with a global-to-local mindset.
- Drive brief development, campaign initiation, and execution processes, including writing briefs for projects and ensuring campaigns are properly set up in various tools.
- Conduct frequent homepage and product page audits to ensure accuracy for site flips.
- Recap and share campaign overviews and performance updates with business stakeholders to ensure transparency and alignment across the organization.
Additional Expectations:
- Collaborate with global teams, requiring flexibility with working off-hours to accommodate international time zones.
- Stay updated on and implement digital eCommerce best practices.
Required Skills:
- 4 years of experience in eCommerce, digital merchandising, or a related field.
- 3+ years of experience with MS Office, specifically in Excel (PivotTables, VLOOKUP, and data visualization).
- Proficiency in Shopify and GA4 preferred.
- Strong organizational and presentation skills.
- Bachelor’s degree in Business, Marketing, Commerce, or a related field, or equivalent experience.
Preferred Skills:
- Ability to work in a fast-paced environment.
- Strong analytical and problem-solving capabilities.
- Excellent oral and written communication skills.
- Demonstrated experience in driving operational efficiency and cross-functional collaboration.
Core Competencies:
- Organizational understanding
- Flexibility
- Teamwork
- Customer service
- Attention to detail
- Problem-solving ability
- Open and honest communication
Dress Code:
In presenting an image that reflects our brand’s professionalism, the Associate Digital Merchandise Manager will adhere to professional smart casual or business-appropriate attire.